By linking your YouTube channel to your AdWords account, our Digital Marketing Specialists can access additional video view statistics, call-to-action (CTA) overlays, and remarketing and engagement statistics such as earned views.

TrueView video ads run on YouTube and across the web through the Google Display Network. With more than 1 billion users, YouTube is available in 70+ countries and 60+ languages, and offers rich content from all over the world. The Display Network reaches over 90% of Internet users worldwide through 2 million sites. By targeting your TrueView video ads on YouTube and the Display Network, you can advertise to consumers at moments that matter. With a wide variety of targeting methods available to you, such as demographic groups, interests, placements, and remarketing lists, you can reach specific or niche audiences based on who they are, what they’re interested in, and what content they’re viewing.

Our YouTube Certified Specialists can show your tailored ads to millions of viewers across YouTube and video partner sites, based on their past interactions with your videos or YouTube channel. This is known as “video remarketing.” By reinforcing your message with people who have already seen your videos or channel, you’re more likely to succeed in increasing your return on investment.